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How should I market my home on Facebook?

I want to set up a Facebook Page for my vacation rental. How do I get started and get people to like my Page?

1 Answers

Facebook is a great way to connect with more travelers and past guests to build better relationships with them. According to a recent PhoCus Wright report, 89% of vacation rental guests will return again within 3 years. These travelers are highly satisfied and likely to evangelize. In fact, 87% of vacation rental guests have recommended renting a home to a friend.

Recommendations and referrals are getting even easier with the proliferation of social networking sites like Facebook. There are nearly 1 billion people using Facebook globally. The social network is a great way to connect with past renters, travelers, and friends to increase your repeat and referral business.

Resource: Vacation Rental Owner's Guide to Marketing on Facebook [free download].